Headcase / Strategy & CreativeDublin / Est. 2007

Trust yourmad idea.

Strategy decides what is true. Creative makes it real. We do both, for ambitious brands and organisations.

Who we’re built for

Ambitious organisations with something real to lead. Brands, companies and institutions that want to shape their category, not just compete in it.

From founder-led businesses to professional bodies, we do the thinking, then do the work.

What we do.

Three pillars / one studio
01

Strategy and Innovation

Five-year strategy, brand positioning, product and category innovation, organisational design, commercial advisory. The thinking that shapes the next chapter of a business, built on proprietary research and intelligence we actually trust.

02

Brand and Communications

Identity, narrative, B2B marketing, internal culture, CSR storytelling, earned media and thought leadership. Where strategy becomes the way a brand looks, sounds and feels.

03

Experience

Events, content, brand experiences, cultural partnerships. Where you stop talking and start doing.

See what we do
A note on method

See all work
A few of the names we’ve worked with
AIBAer LingusVodafoneDiageoTullamore DewJamesonInnocentGAAHSEAudiBMWAn Post
SIGNAL / Original Irish research we own

We own
our research.

We sit down with young Irish consumers twice a year and listen. Then we publish what we find. SIGNAL is our proprietary research programme. Original research into how young people in Ireland think, spend, and engage with brands. Funded, owned, and published by Headcase.

A year
100%
Original
Free
To read
Find out about Signal

What we’re
working on.

A glimpse of what is keeping us busy right now. Three live engagements, three different shapes of the same offer.

/ Brand Strategy

Helping one of Ireland's leading food companies define who they are and how they earn the right to lead their category.

Cultural audit / archetype / 5-year strategy
/ Thought Leadership

Helping a professional body move from formal institution to active community.

Membership becomes movement
What clients say

They always find the unobvious solution.

Harry EustaceBrand Manager, AIB

The Headcase Briefing

Strategic thinking and cultural signals, every eight weeks.

Free. Unsubscribe any time.

In the room

Where we show up.

Podcasts, panels, press, and the research we publish. Where we show up when we’re not in the studio.

See where we have been